Monday, 9 April 2012
Past Life - Jordan Herbert
Buy it HERE
From the same producer that brought us Hannah Faulkner's debut, (see below) Harley-Joe Arnold does it again.
This time with Jordan Herbert's debut single Past Life (which he co-wrote as well as produced)
Immediately we are greeted by a radio friendly vibe that's as fresh as tomorrows bread. Although it might not be the heaviest Hip-Hop joint it's certainly no lightweight throwaway either. Jordan throws down some fine rhymes, delivered with a likeable cheeky swagger as he paints a picture of modern angst as seen through a young mans eyes. The sincerity adds to the enjoyment. This is Hip-Pop my friends and we like it.
Musically supported by a well crafted mellow R&B groove the combination produces a sound and style that is as unmistakably British as Fish and Chips.
Jordan's debut album, 'Nothing More, Nothing Less', is due to drop on June 1 and if this track is anything to go by, a treat is in store.
One to watch.